Innovation Leadership Teamwork Advocacy

Assessment Task 4 – Detailed Information: Written Assessment 

Due:Week 13, Friday 10th November 5.00pm

Weighting: 40%

Submission: via Turnitin

Assessment Task 4 Details:

This assessment aims to test your knowledge gained over the length of this unit.

It will be an open book assessment co

Innovation Leadership Teamwork Advocacy

nsisting of a series of short answer questions (Part A) and responses to a real-world scenario (Part B). Part A will test your knowledge and Part B will ask you to apply this knowledge.

It is recommended you review the course material, your notes and the assessment rubric in advance. Please reference appropriately where necessary using Vancouver style.

A word estimate has been provided next to each question. This is provided as a guide, you will not be penalised for being under or over this word limit but please remain concise and do not go vastly outside of the word guide.

Part A: Short Answer Questions (20 marks)

  1. Explain the difference between leadership and management (word estimate: 150 words) 
  1. Briefly explain what the Situation-Behaviour-Impact-Request (SBIR) feedback model is (word estimate: 150 words)
  1. Choose and explainonly two of the following dysfunctions of communication (word estimate: 150-200 words)
    • Organisational silence
    • Message timing
    • Information overload
    • Filtration
    • Semantic problems
    • Message distortion 
  1. Explain why public health advocacy is important (word estimate: 200-250 words)
  1. Explain the difference between lobbying and advocacy (word estimate: 50-100 words) 
  1. Explain three reasons why evaluation of an advocacy strategy is important (word estimate: 150-200 words) 

Innovation Leadership Teamwork Advocacy

Part B: Real-World Scenario (20 marks)

What to do: Read the following real-world scenario and answer questions seven to ten. Read all of the questions before you begin writing.

Scenario: Having completed your Master of Public Health, you secure your first job at the McCusker Centre for Action on Alcohol and Youth.

Not long after starting in your new role, evidence from-your organization has come to light that supports the removal of alcohol advertising appearing on television during live Australian sporting events.

You have not had experience working on this issue and are unaware of what strategies have been carried out in the past in Australia and internationally. You have been assigned to work on this issue along with two other colleagues and you are also working on other projects as are they. The budget you have for work in this area is small.

  1. What initial steps might you undertake to embark on this project? Consider that you are working as part of a team. (word estimate: 300 words) 
  1. Your supervisor asks you to provide a plan of action for taking this issue forward. You do not need to come up with an advocacy strategy, rather, you are asked to identify the key elements of an action plan taking into consideration the topic area. (word estimate: 250-300 words 
  1. One of the recommendations from the evidence is to ‘phase out alcohol sponsorship of sport that exposes young people to alcohol promotion’. Outline and briefly explain three individual strategies that you could implement in taking the issue forward. Provide the reasoning for your choice of strategy. (word estimate: 250-300 words) 
  1. What challenges do you envisage coming up against based on the information in the above scenario? (word estimate 250-300 words)