For this assignment you will be required to research some of the key business challenges, difficulties and opportunities that impact business communication in a globally and culturally diverse world.
Interpersonal and E-communication
Interpersonal and E-communication is the communication between two persons electronically.Now e-communication is the best way to talk with any person who is at any part of the world.Regarding the business communication process in china, the tone of voice from throat, rhythm of talking, pace of words, inflection on meanings, words usage/word meanings, differing forms of eye contact with the listener or the audience as well as face saving gestures means a lot in business communication. For any Pizza Hut which is operating in Australia goes to China, it should understand that in China, it isn’t just about the cultural awareness in the Pizza Hut about China, it is more importantly about the two-way communication process which is going to happen with the probable customers. The Pizza Hut should also understand that even a wrong spoken word in China by any Pizza Hut employee coming from any other part of world or any hand gesture can entirely ruin the business venture and lead them to be ousted from China and go back to Australia. Along with business communication process, the similar most important thing is the level of approach which needs to be put across while communicating. For example, for any Australian Pizza Hut it seems simple about how do they relate to the managing director of the Pizza Hut they want to work in which is not that straight working in China. In China, it is very important on how do an outside Pizza Hut relates to the senior government official present and giving the mandates as well as how relations are being made with the buyer or supplier of a potential business partner present in China (Bryman and Bell 2007).