
This course describes the skils, knowledge and values required to develop an understanding of the role and function of the entrepreneur in a range of organisations.
1.1 Business Opportunity
This is a plan to set up a new cafe, called Café Eclipso. We will set it up at Near Grand Kaminski because of its presence near the Mountain Shopping Centre which has a very high number of shopping clientele ably supported by a huge young growing local population. There are very limited option in terms of cafés near the shopping centre. We believe that we can easily achieve a market share of 35% to 40% in next 12 months.
The major advantages of setting up Café Eclipso will be:
? Location of Café Eclipso
? quality of the food as well as services provided in Café Eclipso
? available financial resources for Café Eclipso